Blog - Campaign Catalyst

Do Yard Signs Influence Voters?

10/07/2022 Holly Crews

Just how much influence do campaign yard signs have on voters? It could be more than you think!

Yard Sign Etiquette

08/16/202208/16/2022 Holly Crews

Do you know the do’s and don’ts? Yard signs are a great way to increase your name recognition and further your campaign’s reach. However, if you do not take the time to learn the do’s and don’ts of yard sign purchase and placement – they may just end up costing you! Rules and regulations for […]

4 Political Campaign Metrics You Need to Track

03/16/202103/16/2021 Holly Crews

What are political campaign metrics, and which ones do you really need to pay attention to? Whether it’s your first campaign or your fifth, campaign metrics are important numbers that you absolutely need. They let you know how you’re doing and where you can improve. They help you make realistic, actionable goals that will translate […]

Political Fundraising Post-COVID

03/03/202103/04/2021 Holly Crews

How can you navigate the new, very different post-COVID landscape? We put together a list of ideas for your mid- and post-pandemic campaign fundraising.

How to Use Facebook Live to Reach Voters

10/26/202010/27/2020 Holly Crews

These days, having a social media presence for your political campaign is key to connecting with voters, young and old. Nearly 75% of Americans use social media platforms like Facebook, Twitter, Instagram, and Snapchat. Out of these platforms, Facebook is by far the most popular in the US, with 7 out of 10 Americans owning […]

Going Viral: Online Videos for Political Campaigns

10/19/202010/27/2020 Holly Crews

During the Coronavirus pandemic, handshakes and door-to-door campaigning aren’t just political tools—they’re a public health risk. So what are candidates running for office supposed to do? Most politicians, especially those in state and local elections, still need to interact with voters frequently if they want any chance at winning. Unsurprisingly, most campaigns are pivoting to […]

How To Connect With Voters Online: 4 Simple Tips

10/05/202010/26/2020 Holly Crews

Just 5 years ago, it was a newsworthy event when then-President Barack Obama joined Twitter. Now, nearly every politician from President Trump to freshman Congresswoman Alexandria Ocasio-Cortez relies on the internet to connect with voters, supporters, and even detractors. They have learned to connect with voters online, and you can, too. A global pandemic is […]

Door to Door in 2020: Should You Do it?

09/21/202010/26/2020 Holly Crews

Some people in politics would argue that campaigning door-to-door in 2020 is the key to winning the election. And they are correct that it’s a very important part of any political campaign. Any campaign strategist worth their salt will tell you that studies have shown in-depth in-person conversations to be wildly effective at persuading voters […]

Campaigning During COVID-19: What You Can Do

09/01/202010/26/2020 brittney

It seems like the COVID-19 pandemic has changed everything about life in America. We can’t go to events, malls are closed, and social-distancing is the new normal. Whether you’re a seasoned politician or this is your first race, COVID-19 is probably dramatically affecting your campaign strategy! If you’re still struggling to figure out how to […]

Does Political Direct Mail Still Work? 3 Secrets For Success

08/04/202010/26/2020 brittney

You might think in the internet age that direct mail doesn’t work for political campaigns. You might think it’s passe or ineffective. But you’d be wrong. In 2018, the United States Postal Service surveyed thousands of voters after the gubernatorial race in Virginia. They wanted to know more about how voters felt about different forms […]